MEDIA AND ENTERTAINMENT
CASE STUDIES
No Limit Poker Tour
Online Poker and Casino Games with TV Events and Poker Tournaments. Specto Design created Flash elements for the home page and designed a pseudo poker environment.
Logo Design

Button Design
All in Poker is the parent company of NLPT.tv - No Limit Poker Tour. A new destination online for poker tournaments with a powerful Las Vegas casino backing their tournaments and a reality show in the pre-production. www.nlpt.tv →
Rake, Ring Game Pots, Freeroll
All in Poker came to Specto to design an online poker site and integrate the a Flash turnkey solution for online poker playing. They wanted a professional well-architected website. Many of the current online poker sites are 'cheesy' and not at all intuitive - a bit low-rent if you will.
Specto's Approach
Online gambling sites tend to have a stigma attached to them: low-end, addictive, negative - certainly not a desired destination for a mainstream visitor. Televised Poker tournaments have brought poker a long way and online poker is now becoming a form of entertainment for many individuals in all walks of life. For the NLPT web site we took it up a notch. "Bond. James Bond" - sleek, high-end surroundings to make the players feel like they were actually in one of the best Las Vegas casinos in a high stakes poker room with all the glitz and glamour - the only thing missing was the bond girls standing behind the players.
Call to Action

Customized call to action poker table
Draws
For NLPT we created call to action banners, custom play buttons, flash ads for casino games, subtle backgrounds of playing card designs, and complete integration with the Flash online player for the games.
Responsibilities
Logo design, information architecture, content strategy, web design, flash turnkey integration, banner design, flash ad design.