LIFESTYLE & LUXURY
CASE STUDIES
Celerina & Friends
Specto Design's 2008 web design for Cush Collection - a stylish appearance.
Typography detail.
Zapoteca
Celerina & Friends works together with family co-ops in Mexico to offer one of a kind rugs to individuals in the United States.
A resource for learning
The owner of Celerina & Friends had an incredible amount of information and imagery from her travels to Mexico. After delving through the images and content we began organizing and building a web site that evoked the Zapotec culture, people and beliefs. We were hungry for more information once we started architecting the site so we gathered more symbols and intricate details of their symbols and history.
Modern, smooth visuals set the mood, increase
interest and conversions.
Rug making, a tradition
Along with building a web site that is now used at many colleges for an accurate reference of the Zapotec culture, we built a robust shopping cart to sell one of a kind rugs. In addition, we made an entire section focused on the detail that goes into rug making and profiled each family of rug makers. And last but not least a gallery of the Archeological sites of Monte Alban, Mitla and Dainzu.
Responsibilities
Logo Design, Information architecture, Research, User Interface Design, Content Development, Web Site Design, Ecommerce
